3.4 Integrated Customer/Supplier Relationship Management

D. Integrated Customer/Supplier Relationship
Management (SRM):

1. Integrated supply chain networks
a. environmental drivers
b. technology-driven collaboration
2. Managing supply chain network relationships
a. increasing efficiencies
b. resolving conflicts of interest
3. Roadblocks to implementing CRM and SRM
a. technological limitations
b. participant resistance
4. Creating integrated supply chain networks
a. adopting the right attitudes
b. adhering to collaborative principles
c. asking the right questions
d. structuring the integration strategy


Jim Rohn Sứ mệnh khởi nghiệp